Posts by Guy
CreationADM Bangs the Drum for Social Purpose
Full service marketing agency, Manchester based Creation ADM, are delighted to announce that they have been named as a Finalist in The Drum’s Social Purpose Awards 2019 and will be competing against big name brands including ITV, Havas, WaterAid and WWF. We have been shortlisted for ‘Best Live Event’ for our work with the Liverpool-based…
Read MoreOn Page vs Off Page SEO: Do You Know The Difference?
SEO, or Search Engine Optimisation, is key to getting your business noticed online. It’s a process by which the quality and quantity of website traffic is improved by increasing the visibility of a site in search engine rankings. But there are two types of SEO – do you know the difference? On-Page SEO This is…
Read MoreDefining Your Target Audience
Before you develop a content marketing strategy, it’s crucial to define your target audience. You should never aim to market to everyone. Instead, aim for a select group; those who are most likely to buy from you. That way, you’ll spend less and earn more by reaching the most valuable consumers. There are a number…
Read MoreStanding Out On Social Media
Advantages of Social Media Social media use is now ubiquitous around the globe, so it’s more important than ever for businesses to create online profiles to interact with a potentially huge customer base. On social media platforms, brands stop being faceless entities and can instead communicate with customers on a one to one basis in…
Read MoreAre Review Counts More Important Than Star Ratings?
The Creation PR team knows how much companies gain from great reviews, especially online. But what’s unclear is the correlation between star ratings, reviews and revenue. Thanks to new research by small business SaaS (Software as a Service) provider Womply, an undeniable connection between revenue and reputation management can now be seen. 200,000 Businesses Analysed …
Read MoreiBreathe: Ready to Start Stopping?
We’re delighted to announce that we have been appointed by iBreathe UK to create and implement a rebrand and repositioning for the UK-based vaping and e-liquid brand, which operates from over 6000 locations across the world. Gary Young, our Creative Director, said “We are delighted to be working with iBreathe. They came to us with…
Read MoreCreationADM bolsters creative team with new appointment
We are thrilled to welcome Abi Allen as our new Creative Designer. Abi will join the experienced creative team as they gear-up to look after new account wins and an increasing number of new projects from existing customers. She will support the existing creative team as well as taking on her own group of clients…
Read MoreYou Shouldn’t Use Clickbait – The Reason Why Will Shock You!
Clickbait – You’ll Never Guess What It Is! The Oxford English Dictionary defines Clickbait as ‘content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page’. Simply put, Clickbait = High Traffic + Low Engagement. Very often, clickbait sensationalises or knowingly misrepresents stories to draw…
Read MoreYou Imagine – We Create
As part of our ongoing relationship with ceda, we have developed a new video for them to help their membership explain the many ways they work with the foodservice industry. ceda members have been involved with thousands of catering facility projects across the country and their membership includes many different skill sets. Here’s how we…
Read MoreGoogle My Business
Google My Business is one of the most under used marketing tools we come across. It’s completely free and relatively easy to set-up and it’s also a very effective local search tool that can have a big impact on businesses that rely on local visitors. For any restaurant, tradesperson, boutique store or hair salon it…
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