Posts by Guy

Have you ever visited a website, waited too long for it to load and, impatient, left the site to look elsewhere? Well, if your own company’s website is slow to load, your potential customers will be doing exactly the same thing and you could end up missing out on business.  Google’s own research shows that…

SEO, or Search Engine Optimisation, should be at the heart of your content marketing strategy. Optimising your pages for search engine crawlers will ensure that your pages appear at the top of Google’s rankings, putting you ahead of your competitors and increasing traffic to your site, which should hopefully mean more business.  We’ve written before…

There’s nothing more frustrating than sending out a marketing email and not getting a single response or reaction. But what can you do to increase the conversion rate of your emails and turn them into an effective tool for boosting business? Read on to find out more… Subscriber List It goes without saying that you…

LinkedIn is the largest professional social network in the world, with more than 500 million users. But many businesses aren’t taking full advantage of the opportunities afforded by the platform; some have no presence on the site whatsoever. That’s why, when building up a social media presence, business owners shouldn’t forget to create a company…