Consistent. Constant. Credible. Branding is all this and more. Certainly more than a website, or a logo, or a brochure. It’s about creating an identity that says what you want to say in a consistent, constant and credible way. And a brand with these strengths can make a business stand out from the crowd.
What’s in a name? Everything. Branding starts with a name and flows on to look, feel and messaging. We love starting with a blank sheet of paper and ending up with a delighted client. We’ve done it for businesses large and small, so we can do it for you.
It’s not always about the new. Sometimes you just need a tweak to a current product or to rebrand a line that has started to flag a little. We can work with your existing brand credentials and update your product to give it that extra boost. Often more challenging than starting with a blank sheet, we are experts in refreshing current brands.
From print work, to digital, to online presence, to branding. It all has to start with a great idea. And that idea has to be crafted. This is where good design has its place. It’s at the heart of all we do. And we do it well.
The days when a digital offering was an accompaniment to what an organisation planned for are over. It’s now an integral often leading part of any marketing offering. In fact it’s the offering. Our team have created everything from sales websites for global organisations, to blogs on curry culture. A diverse mix, a little like ourselves…
Print is still powerful. Now however it’s all about personalisation and targeting. Huge print runs are less common although not totally gone.
Brochures still have their place as do catalogues and we excel at both.
We’ve delivered ear plugs, pepper pots, iPads and even once a pair of testicles (false ones obviously). All to make a point, grab attention and get you through the door. Direct mailing can open doors in many more imaginative ways than a flyer through a letterbox so may be worth a try.
A specialist area, packaging design is crucial both aesthetically and from a user experience perspective. We’ve covered beer bottles and boxed medicines so would love to take a look at your product and help develop something memorable.
Brilliant branding is only part of the story. In the age of 24 hour news feeds bombarding your audience from every angle, communicating your message effectively is equally important.
Your plan may be to use a mix of channels or to concentrate on a single platform, either way its success will drive your business forward.
We can help you develop and run an effective strategy using traditional news channels, direct mail, social media, video and email. We will create compelling content for your website, press releases and social news feeds and ensure your message reaches your target audience.
Google loves new copy. Twitter doesn’t speak for itself. That newsletter needs writing. Content generation is time consuming but essential and that’s where we come in.
We write about everything from compressors to kids comics. It may seem impossible but with a little source material from you we can make your website sing and it works wonders on your site rankings.
Sometimes it not just about what you do, it’s about what others say about what you do. Every company, large or small depends on its reputation for both survival and, of course, success. Controlling that reputation is the tough bit. Luckily, it’s also the bit we love doing.
From world record breaking Indian restaurants to the third most romantic hotel in the world (and that’s official), our PR team love spreading the word. From social media to events, to press to TV.
Social media can do more than we could have imagined even five years ago. It can shift opinion, form opinion, even create opinion. And today even the smallest of organisations – and we work for quite a few of them – are realising that their social presence is so much more than a trend or a nice-to-have. It’s a must have…
Follow our tweets @CREATION_ADM
We all hate SPAM. But well crafted, informative emails will keep your name in front of your clients and update them on new products or services.
A classic way to overcome the “I didn’t know you did that” conundrum.