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What’s in a name?

It’s a well-worn cliché, but what’s in a name? In business, the most important thing is staking your claim right from the get-go and the easiest way to achieve this is to get your name right. It’s the first impression…

How do I write a blog?

Blogging is many things to many different people, but when used as a marketing tool and as a method to push your business and website ahead of your competition, it can be extremely effective. For example, the official blog of…

Future Proofing Your Business

What lessons can we learn from Britain’s failing High Street? And what business marketing strategies can help? In recent months, the decline of well-known high street brands such as Comet, HMV and now Blockbuster has shocked nobody. But what can…

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