Does your business need PR? In short, yes it does!

The Chartered Institute of Public Relations’ definition of PR is: “Public Relations is about reputation – the result of what you do, what you say and what others say about you.  Public Relations is the discipline that looks after reputation, with the aim of earning understanding and support and influencing opinion and behaviour. It is…

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How do I write a blog?

Blogging is many things to many different people, but when used as a marketing tool and as a method to push your business and website ahead of your competition, it can be extremely effective. For example, the official blog of Google, one of the biggest corporations in the Globe use their blog to post about…

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